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LED Lighting Financial Subsidy Bidding Performs "God Price Theory"

Time:2023-08-11 Views:826



From the price of the products participating in this bidding, there is a significant price difference between products of the same type and specification, especially for LED street lights. For example, LED street light products with a specification of 9000lm can have a high price range of up to 9200 yuan (hereinafter referred to as "yuan"), but a low price range of only 920 yuan; The LED street light product with a specification of 14000lm has a high price tag of 11000 yuan, while the low price tag is only 1062 yuan.




Chen Bin, General Manager of Guangdong Zhonglong Transportation, revealed that the current market price of LED street lights is 20 ¥/W, and the price fluctuation will not exceed 20%. The power of a 9000lm street lamp product ranges from 80 to 100 watts, and the market price is around 1800 yuan.




Even the cost price cannot be lower than this level, "said Peng Guangyuan, the marketing director of Jiangsu Ford, stating that the cost of 9000lm LED street lights will not be less than 1000 yuan.




If calculated in this way, isn't the enterprise bidding at a loss?




However, the heads of several LED street light enterprises do not take this seriously. One of the executives said, "No company can do loss making business. They dare to quote a low price in order to get subsidies




Many companies' idea is to squeeze in first, "industry insiders said.




It is reported that the subsidy funds for this bidding will be indirectly subsidized by the government to the winning enterprise, and then the winning enterprise will sell to the end users at the price of the supply price minus the government subsidy funds according to the winning agreement.




Because the LED street lamp project is a relatively complex project, the cost composition of the project is not only for street lamp products. This also includes construction costs and subsequent maintenance costs, etc. The price of LED street lamp products is only a part of it. "Introduction by Pi Chunjiao, Assistant Chairman of Dajin Oriental.


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After winning the bid, the price can still be negotiated when purchasing specific projects. The winning price of the product is not the final price of the project. "A person in charge of a company participating in the LED street light product bidding said," The squeezed companies undoubtedly have the voice to coordinate project prices with local governments




At the same time, although the government will evaluate the comprehensive strength of the winning enterprise when selecting it, low price is not the only winning weight. However, as an open bidding for LED lighting fiscal subsidies, will the low prices quoted by bidding companies impact the LED street light market? Regarding this, Chen Bin said, "There will definitely be an impact. For example, if other project parties see the price of street lights in this bidding, they may also demand the bidding party at the same price




Peng Guangyuan expressed different opinions, "The relationship between the LED street light project is very complex, and the relationships involved are intertwined, with his own pricing method. How the market should proceed will be determined, and it will not be affected